![]() Update: Digiday reached out to Domino’s for its side of the story, and as it turns out it was not a bot or automated response, but an actual person who responded to the Facebook compliment. Also, as far as taste quality goes, Id probably put Dominos in the same league with Little Caesars, but slightly above Little Caesars. Get the best Pizza Hut promo codes & specials to save on your order of pizzas. Little Caesars The cheapest pizza place around, doesnt spot nuke their crust. But it if it was an automated response or just human error, it is alway better for a brand to just fess up and own the mistake. Pizza Hut doesnt do that mess, Papa Johns doesnt do that mess, hell, Little Caesars doesnt even do that mess. If that’s truly how Domino’s social media team handles fan compliments, then it seems that they need some more training. Domino’s explanation that they were apologizing that it took so long for Tavares to find good tasting pizza is obviously ridiculous and a bit insulting to social media savvy consumers. ![]() Honesty is always the best policy when it comes to brands on social. The secret of Domino’s pan pizza is its delectable crust, made from scratch with fresh dough. It is a pizza baked in a metal pan, a cast iron, a skillet, or a pizza pan. Prepare Some Water The key to keeping pizza crust chewy is to place a bowl of water in with the pizza while it reheats. Wrap the foil under the tray’s sides to stop direct heat from touching the pizza. ![]() Domino’s pan pizza is deliciously an instant hit. Cover In Foil Cover the entire top of the pizza and the baking tray in a layer of tin foil. Much like Bank of America’s Twitter fail last month, Domino’s failed to use social media as a human voice for the brand and instead turned a positive earned media opportunity into yet another example of a brand social media fail.Īdding insult to injury, Domino’s tried to jokingly cover up the auto-response as an intentional response: Pan pizza has been a trend since the day we have known pizza.
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